August 7, 2017 archive

For Immediate Release #99: Let’s Invite the Regulators In

Sherrilynne Starkie and Christopher Barger joined host Shel Holtz for conversations about these topics:

  • A federal district judge has ruled that a Loudon County, Virginia public official cannot block social media users from accessing the posts on her Facebook Page, which she set up to share information from her government role and to solicit feedback.
  • In Canada, one passenger ultimately called 911 after spending six hours on the tarmac with no air conditioning during one of the hottest days of the year. Do these publicized passenger service crises have any real consequences for the airlines?
  • 70% of Americans say they would not apply for a job at a company that is getting bad press.
  • A couple who trashed a wedding photographer online — and encouraged followers to do the same — ordered to pay $1 million in damages. When does legitimate criticism cross the line?
  • The Pokémon Go Fest was a disaster, leading some event-goers to file a lawsuit and Niantic to postpone upcoming events in Europe. Hosting an experience means meeting participants’ expectations.
  • The short tenure of Anthony Scaramucci as the White House Director of Communications underscores a real problem in the business world: people hired to manage communications who have no communications experience.
  • In his Tech Report, Dan York discusses the news out of Facebook that site loading speed will be a ranking factor for the NewsFeed.

Connect with our guests via Twitter at @sherrilynne and @cbarger.

Details on the five-hour Automotive and Transportation Lab featuring Christopher Barger, Tim Hayden, and Scott Monty at Content Marketing World 2017.

Links to the source material for this episode are on Contentle.

Special thanks to Jay Moonah for the opening and closing music.

FIR is recorded using Zencastr.

About today’s guest co-hosts:

Christopher Barger is a partner at Brain+Trust Partners, an executive consultancy helping leaders manage an evolving marketplace with common sense and strategic guidance. He was previously Senior Vice President of Global Programs at Voce Communications, a Porter Novelli company, helping clients around the world develop and execute social media strategies. Christopher has been in the Porter Novelli family since 2011, arriving after nearly seven years of leading social media programs at Fortune 50 companies, and has a decade and a half’s experience building corporate communications strategies. Before joining PN, Christopher was director of global social media at General Motors, building the company’s social media program and leading its presence across multiple social networks. Christopher also previously managed social media initiatives and corporate communications for IBM, serving from 2005-2007 as that company’s first “Blogger-in-Chief” and playing the pivotal role in the development of IBM’s social media program. Christopher is the author of the book “The Social Media Strategist” (McGraw Hill, 2012).

For more than 20 years, Sherrilynne Starkie has been providing communications consulting and services to blue-chip organizations in Britain, Canada and the United States. She focuses on helping clients leverage digital and social media to achieve organizational objectives.  As President at Thornley Fallis, Sherrilynne is responsible for the profitable operation of the communications business including client strategy overview, business development, HR, quality assurance, marketing and team development. She is a blogger, an occasional contributor and is very active on social media. Recently, she’s been a speaker at the IABC World Conference, SXSWi, WTC and the UA Canada National Conference.  She is an active volunteer with IABC Ottawa has volunteered with many other organizations.

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