July 2022 archive

If you peruse search results for “the metaverse,” it will seem like half the content you find focuses on defining it. At Nvidia, executive Richard Kerris thinks it’s pretty easy to define. “The metaverse is not a place,” he says. “It’s the network for the next version of the Web.” Neville and Shel explore that definition and related developments in this short midweek FIR episode.

The next monthly, long-form episode of FIR will drop on Monday, August 15. FIR “shorts” — episodes under 15 minutes — will appear once or twice weekly.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. Neville’s “asides” blog, Outbox, is also available.

Links from this episode:

• Nvidia’s Omniverse: The metaverse is a network not a destination
• Web3 platforms launch the Open Metaverse Alliance
• NFTs Don’t Work the Way You Might Think They Do
• “The Metaverse” by Matthew Ball (Amazon)

The post FIR #273: What Is The Metaverse? It’s A Network appeared first on FIR Podcast Network.

Research conducted by Google found that nearly 40 percent of Gen Z are using Tik Tok and Instagram for search instead of Google. It’s a real-world example of significant shifts exhibited by this group of 10-to-22-year-olds. By 2025, they will represent 30 percent of the workforce and be a considerable presence in the consumer marketplace.

The next monthly, long-form episode of FIR will drop on Monday, August 15. FIR “shorts” — episodes under 15 minutes — will appear once or twice weekly.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. Neville’s “asides” blog, Outbox, is also available.

Links from this episode:

• Nearly 40% of Gen Z Use TikTok and Instagram Instead of Google
• Gen Z shapes new social media era
• For creators, community is the new follower count
• Generation Z in the Workforce (infographic)

The post FIR #272: Tick Tick Tick Tick Search appeared first on FIR Podcast Network.

A lot is fueling the debate over whether workers should be able to continue working remotely, at least some of the time, or get themselves back to the office. The debate pits workers against leaders, and the assumption is that it’s just a matter of how each side perceives what’s best. But anthropologists see another factor at play: most leaders come from a different generation than those employees who want remote or hybrid work to become the new normal.

The next monthly, long-form episode of FIR will drop on Monday, August 15. FIR “shorts” — episodes under 15 minutes — will appear once or twice weekly.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. Neville’s “asides” blog, Outbox, is also available.

Links from this episode:

• Why CEOs are so WTF about WFH (Financial Times; subscription required)

The post FIR #271: Work-From-Home and the Generational Divide appeared first on FIR Podcast Network.

Topics up for discussion in the monthly long-form episode include the following:L

• Are holograms about to go mainstream?
• There is outrage over revelations of massive wrongdoing by Uber. Will everyone keep riding them anyway?
• Uses of NFTs are expanding far beyond collectible artwork for investment purposes.
• How Wikipedia remediated dozens of fake articles could be a lesson for the rest of the world.
• Bad guys are extorting gift cards in exchange for removing negative online reviews.

Dan York’s report explores NFT adoption by Reddit and Snap; Instagram’s move to let creators confine posts to subscribers; Facebook’s test of multiple profiles; Twitter’s latest innovations; and mobile live-streaming with Starlink.

The next monthly, long-form episode of FIR will drop on Monday, August 15. FIR “shorts” — episodes under 15 minutes — will appear once or twice weekly.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. Neville’s “asides” blog, Outbox, is also available.

Links from this episode:

• Will The Latest Dramatic Evolution Of Holograms Be The Next Big Media Format?
• This Year’s Tour De France Features AR And Holograms
• Holograms in banking: Is it their time to shine?
• Are Apoqlar’s holograms conquering medicine?
• President Zelensky to the final frontier: How ARHT Media is using hologram technology to transform the in-theatre experience
• Holograms could soon become the next hot smartphone feature
• Five surprising ways holograms are revolutionising the world
• Uber Files (Wikipedia)
• Uber broke laws, duped police and secretly lobbied governments, leak reveals
• The Uber whistleblower: I’m exposing a system that sold people a lie
• EU urged to investigate ex-politician’s Uber links and rein in tech lobbyists
• Uber Files: Massive leak reveals how top politicians secretly helped Uber
• Frequently asked questions about the Uber Files
• ‘We will not make excuses’: Uber responds to Uber files leak
• Uber lobbying scandal shows need for urgent reform — CIPR
• Can Uber recover from another PR crash?
• NFL Expands Ticket Stub NFTs to Over 100 Games for 2022 Season
• Mike Shinoda backs a startup that lets you do video calls as NFT avatars
• You’ve Been Served Via NFT: Court Gives OK to Sue on Blockchain
• UK court allows lawsuit to be delivered via NFT
• Garry Trudeau dives into NFTs, selling ‘Doonesbury’ strips in an auction
• NFT Sales Jump 10% Higher Than Last Week, Cryptopunk #4,464 Sells for $2.6 Million
• NFT market worth $231B by 2030? Report projects big growth for sector
• Reddit is launching a new NFT avatar marketplace
• What are corporate NFTs?
• Bill Murray 1000
• Should you buy an NFT property in the UK?
• To the game industry, NFTs are already dead
• 1 big thing: Wikipedia blazes a trail to agreement in a divided world
• A Bored Chinese Housewife Spent Years Falsifying Russian History on Wikipedia
• Wikipedia:Verifiability
• Restaurants are being blackmailed

Links from Dan York’s Report

• Reddit is launching a new NFT avatar marketplace
• Introducing Collectible Avatars (Reddit)
• Snap eyes adding NFTs as AR filters in Snapchat
• Snapchat adds paid subscription with more features for power users
• Instagram now lets creators publish feed posts just for their subscribers
• Facebook tests a way to add up to five profiles tied to a single account
• Twitter keeps working on Stations for Twitter Spaces
• Twitter is testing custom timelines, and the first one is about The Bachelorette
• The FCC authorizes SpaceX’s Starlink system to be used on vehicles in motion
• My good friend recently live streamed the Baja 500 from inside his vehicle by cutting a hole in the roof of his race truck and mounting a Starlink dish in said hole. He was the first person to ever live stream a Baja race. He has now designed a bullet proof mounting system for mobile use.
• Well the Baja 500 turned into the Heartbreak 500 after we suffered a blown motor.

The post FIR #270: Disgust, Convenience, and Reputation appeared first on FIR Podcast Network.

Soon golfers and fans of the sport will be able to interact one-on-one with the legendary Golden Bear, Jack Nicklaus. Well, not Nicklaus himself, but his digital twin. Nicklaus spent hours in a studio having every facial expression and gesture recorded. The first digital twin will be of his 37-year-old self, but more are planned. And rest assured, Nicklaus won’t be the last celebrity to make himself “available” as a digital twin in the online world. And there’s more to digital twins than celebrities.

The next monthly, long-form episode of FIR will drop on Monday, July 18. FIR “shorts” — episodes under 15 minutes — will appear once or twice weekly.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. Neville’s “asides” blog, Outbox, is also available.

Links from this episode:

• How we’ll move celebrities into the metaverse
• This AI-powered Jack Nicklaus ‘twin’ will allow fans to interact with the golf legend
• ‘Digital Jack’ is here and he’s going to haunt your freaking nightmares
• The Best Examples Of Digital Twins Everyone Should Know About

The post FIR #269: Doppelgängers Everywhere! appeared first on FIR Podcast Network.

While some assume NFTs are on their way out as the value of digital artwork has plummeted, brick-and-mortar retailers are increasingly finding ways to offer the ability to mint NFTs right in their stores. In this episode, Neville and Shel look at some of the latest developments in the evolution of collectible NFTs.

The next monthly, long-form episode of FIR will drop on Monday, July 18. FIR “shorts” — episodes under 15 minutes — will appear once or twice weekly.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. Neville’s “asides” blog, Outbox, is also available.

Links from this episode:

• NFTs become physical experiences as brands offer in-store minting
• Wawa Adds NFT Topping to Hoagiefest
• GameStop’s NFT Marketplace Now on Public Beta Despite Crypto Winter
• GameStop launches NFT marketplace as it hunts for growth in digital-fueled turnaround

The post FIR #268: NFTs in the Checkout Lane appeared first on FIR Podcast Network.

For years, Ernst & Young auditors have been cheating on an ethics test required for them to retain their Certified Public Accountant status. The U.S. Securities and Exchange Commission has levied a record $100 million fine, both for the cheating and the Big Four accounting firm’s failure to assist in the SEC’s investigation. Now that it has all gone public, what can E&Y do to rebuild trust among its clients and the public? Neville and Shel share what reputation experts have to say along with their own recommendations.

The next monthly, long-form episode of FIR will drop on Monday, July 18. FIR “shorts” — episodes under 15 minutes — will appear once or twice each week.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly or request the credentials in our Facebook group or send an email to fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Neville’s “asides” blog, Outbox, is available, as well.

Links from this episode:

• Ernst & Young hit with $100 million fine over cheating on ethics tests
• Accounting giant Ernst & Young admits its employees cheated on ethics exams
• PR pros on how Ernst & Young can rebound after cheating scandal results in $100m SEC fine

The post FIR #267: Rebuilding Trust After An Ethics Scandal appeared first on FIR Podcast Network.

Big Four accounting firm KPMG has committed $30 million to the metaverse in order to establish an “innovation hub” and train employees so they will be prepared to work with clients as the metaverse becomes a more common interface. Like many organizations, KPMG is citing breathtaking figures as it predicts the metaverse’s eventual value. Neville and Shel discuss KPMG’s move, various metaverse valuations, and other metaverse-related news and information in this FIR short.

The next monthly, long-form episode of FIR will drop on Monday, July 18. FIR “shorts” — episodes under 15 minutes — will appear once or twice each week.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly or request the credentials in our Facebook group or send an email to fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Neville’s “asides” blog, Outbox, is available, as well.

Links from this episode:

• As KPMG enters the metaverse, the Big 4 firm calls multitrillion-dollar estimates ‘conservative’
• KPMG enters the metaverse, invests $30M in Web3 employee training
• Metaverse Could Contribute $3 Trillion to Global GDP Within a Decade
• Elon University & Pew Research look ahead to the metaverse of 2040

The post FIR #266: How Many Trillions Will The Metaverse Be Worth? appeared first on FIR Podcast Network.