For Immediate Release #109: CEOs Torturing English

Neville Hobson joined Shel Holtz for the October edition of the monthly Hobson & Holtz Report. This month’s topics:

  • Shel and Neville in November 2014, at Runnymede, site of the signing of the Magna Carta

    Three distinguished PhDs propose a Magna Carta for Artificial Intelligence. Too soon?

  • Research establishes a connection between CEOs who mangle English during analyst calls and falling share prices.
  • What can PR agencies and associations do to build a reputation of trust in the wake of the Bell Pottinger scandal?
  • New data points reinforce the importance of companies taking positions on social and political issues. Most importantly, Edelman’s 2017 Earned Brand study found that 30% of consumers are “belief-driven” buyers.
  • In the UK, political activists are using an app to influence party conference votes.
  • Two crises — one from Facebook and one from Unilever’s Dove brand — were both completely avoidable.
  • Dan York’s tech report covers a women’s boycott of Twitter pushed people to give the Twitter alternative, Mastodon, a try; podcast app Castbox has a new in-audio search function.

Connect with Neville on Twitter at @jangles.

Check out Neville’s Small Data Forum Podcast (available at a new website).

Special thanks to Jay Moonah for the opening and closing music.

About Neville Hobson:

Neville Hobson was co-host of The Hobson & Holtz Report for over 10 years. For over 15 years, Neville has been a voice of experience and influence when it comes to speaking about digital technologies, disruptive change in workplaces and marketplaces, relevant trends to pay close attention to, and what it all means for your business. His experiences embrace deep understanding and subject-matter expertise in contemporary business issues that include social, digital and cognitive technologies, connecting that with a career in traditional public relations, marketing communication, employee compensation and benefits communication, and investor relations. Based in the Thames Valley some 30 miles west of London, Neville works either from his home office or from a client’s location; or from wherever he has a good network connection.

Links from this episode:

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New Policy Brief published on Community Networks and Access to Spectrum

Yesterday we published a new policy brief: Spectrum Approaches for Community Networks

Access to affordable and available spectrum is critical for Community Networks. Policy makers can play a key role in ensuring adequate access to spectrum. The policy brief examines the various ways that Community Networks can gain access to spectrum, including:

  • the use of unlicensed spectrum,
  • sharing licensed spectrum, and
  • innovative licensing.

Network operators also play a key role in helping Community Networks. The policy brief outlines recommendations for operators which include:

  • access to backhaul infrastructure at fair rates,
  • equipment and training partnerships, and
  • the sharing of infrastructure as well as spectrum.

Please read our press release for more information about this new paper.  Also visit our World Telecommunications Development Conference (WTDC) 2017 page for more about what our team is doing there in Buenos Aires this week.

The post New Policy Brief published on Community Networks and Access to Spectrum appeared first on Internet Society.

For Immediate Release #108: Communicators’ Steep Technology Adoption Curve

Kami Huyse and Lee Odden joined host Shel Holtz for conversations about these topics:

  • The challenges of fake news and trolling during a crisis
  • The financial firm behind the “Fearless Girl” Wall Street sculpture will pay $5 million for allegedly underpaying women and minorities
  • Cause marketing is on advertisers’ minds as new research reveals the rise of the belief-driven buyer
  • Research finds communicators are slow to adopt new technology (and still mostly rely on email to communicate)
  • Business blogging leads to more website visitors (and other good outcomes)
  • Dan York reports on another data breach (this time it’s Disqus); Yahoo’s data breach, which affects all 3 billion accounts; AOL’s decision to shut down AIM; and Tim O’Reilly’s new book, “WTF: What’s the Future and Why It’s Up to Us.”

Connect with our guests via Twitter at @KamiChat and @LeeOdden.

Kami’s new podcast, which she co-hosts with Madalyn Sklar, is Communities That Convert.

Open positions at Lee’s company, TopRank Marketing, are listed on TopRank’s website.

Links to content addressed during the show appear at the end of this post.

Special thanks to Jay Moonah for the opening and closing music.

About today’s guest co-hosts:

Kami Huyse is the founder of Zoetica Media. She writes an award-winning blog, Zoetica Talks, on the topic of public relations and social media strategy. Kami is a national leader in the use of social media for public relations. She speaks at social media events and conferences all over the country and her work in social media has earned her the SNCR’s 2008 Reputation Management award and IABC’s 2009 Gold Quill of Excellence Award. Kami was a 2010 fellow of the Society for New Communications Research where she pursued a study on how cause marketing in social communities can benefit companies. She is also the co-founder and organizer of the Social Media Breakfast Houston and serves on the board of CiviliNation.

Cited by the Wall Street Journal, The Economist and Forbes for his marketing expertise, Lee Odden is the CEO of TopRank Marketing, an internationally respected digital marketing agency that provides consulting for some of the most successful companies in the world. Lee’s evangelism for an integrated approach to search, social media, influencer and content marketing has extended over 100 events in 12 different countries. He blogs at marketingblog.com and is the author of Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. Lee is least known for founding “Marketers with Beards” the most infamous Facebook group dedicated to marketers with beards.

Links from this episode:

The post FIR #108: Communicators’ Steep Technology Adoption Curve appeared first on FIR Podcast Network.

Learn to Curl at Petersham Curling Club: Oct 7, 14, 21 and 28

If you live in the Monadnock region and want to try out the sport of curling, the closest curling club is the Petersham Curling Club in Petersham, Massachusetts. It is about a 45 minute drive down Route 32 from Keene, NH.  This year “PCC” will be offering “Learn To Curl” sessions at the following times:

  • Saturday, October 7, at 10:00am and 6:00pm
  • Saturday, October 14, at 10:00am
  • Saturday, October 21, at 10:00am
  • Saturday, October 28, at 10:00am

As noted in their Facebook post about this:

Each session lasts about 2-3 hrs. and includes basics such as delivery, sweeping, the etiquette of curling and strategy of the game. Kids older than 5 yrs. are very welcome! The fee is $40 per person and this fee will be applied to a membership if you decide to join. Sign up early, as there are limited time slots available — email tpaul.mm@aol.com

I (Dan York) normally curl out of PCC and find it a great place and great community. I’d strongly encourage everyone to check it out. If we are to build up interest in curling in the Monadnock region, the Petersham Curling Club is a great place for people to get started!

Learn to Curl at Petersham Curling Club: Oct 7, 14, 21 and 28

If you live in the Monadnock region and want to try out the sport of curling, the closest curling club is the Petersham Curling Club in Petersham, Massachusetts. It is about a 45 minute drive down Route 32 from Keene, NH.  This year “PCC” will be offering “Learn To Curl” sessions at the following times:

  • Saturday, October 7, at 10:00am and 6:00pm
  • Saturday, October 14, at 10:00am
  • Saturday, October 21, at 10:00am
  • Saturday, October 28, at 10:00am

As noted in their Facebook post about this:

Each session lasts about 2-3 hrs. and includes basics such as delivery, sweeping, the etiquette of curling and strategy of the game. Kids older than 5 yrs. are very welcome! The fee is $40 per person and this fee will be applied to a membership if you decide to join. Sign up early, as there are limited time slots available — email tpaul.mm@aol.com

I (Dan York) normally curl out of PCC and find it a great place and great community. I’d strongly encourage everyone to check it out. If we are to build up interest in curling in the Monadnock region, the Petersham Curling Club is a great place for people to get started!

Oct 16

For Immediate Release #109: CEOs Torturing English

Neville Hobson joined Shel Holtz for the October edition of the monthly Hobson & Holtz Report. This month’s topics covered a proposed Magna Carta for Artificial Intelligence, a connection between CEOs mangling English and falling share prices, what PR needs to do to look after its own reputation in the wake of the Bell Pottinger scandal, new studies add to the body of evidence supporting companies taking positions on social and political issues, an app in the UK is enabling activists to influence votes at party conferences, and a pair of crises (from Facebook and Unilever) were both completely avoidable. Dan York reports on a Twitter boycott that led some people to try out Mastodon and a podcast app that includes in-audio search.
Continue Reading →

The post FIR #109: CEOs Torturing English appeared first on FIR Podcast Network.

Oct 12

New Policy Brief published on Community Networks and Access to Spectrum

Yesterday we published a new policy brief: Spectrum Approaches for Community Networks Access to affordable and available spectrum is critical for Community Networks. Policy makers can play a key role in ensuring adequate access to spectrum. The policy brief examines the various ways that Community Networks can gain access to spectrum, including: the use of unlicensed […]

The post New Policy Brief published on Community Networks and Access to Spectrum appeared first on Internet Society.

Oct 09

For Immediate Release #108: Communicators’ Steep Technology Adoption Curve

Kami Huyse and Lee Odden joined host Shel Holtz for conversations about the challenges of fake news and trolling during a crisis, the issues that arise when your public actions and your corporate behaviors don’t align, cause marketing and the rise of the “belief-driven buyer,” the slow adoption of technology by communicators, and the continuing benefits of business blogging. Dan York reports on another data breach (this time it’s Disqus); Yahoo’s data breach, which affects all 3 billion accounts; AOL’s decision to shut down AIM; and Tim O’Reilly’s new book, “WTF: What’s the Future and Why It’s Up to Us.”
Continue Reading →

The post FIR #108: Communicators’ Steep Technology Adoption Curve appeared first on FIR Podcast Network.

Oct 07

Learn to Curl at Petersham Curling Club: Oct 7, 14, 21 and 28

If you live in the Monadnock region and want to try out the sport of curling, the closest curling club is the Petersham Curling Club in Petersham, Massachusetts. It is about a 45 minute drive down Route 32 from Keene, NH.  This year “PCC” will be offering “Learn To Curl” sessions at the following times: […]

Oct 07

Learn to Curl at Petersham Curling Club: Oct 7, 14, 21 and 28

If you live in the Monadnock region and want to try out the sport of curling, the closest curling club is the Petersham Curling Club in Petersham, Massachusetts. It is about a 45 minute drive down Route 32 from Keene, NH.  This year “PCC” will be offering “Learn To Curl” sessions at the following …

Continue reading »

Oct 02

For Immediate Release #107: Words and Music

Deirdre Breakenridge and Elizabeth Sosnow joined host Shel Holtz to talk about Twitter doubling its character count, companies engaging in “AI-washing,” whether words are on the wane as marketers rely more and more on music, the increasing number of communicators navigating the world of blockchain, and whether the pivot to video may have been a mistake. Dan York reports on developments in live video streaming.
Continue Reading →

The post FIR #107: Words and Music appeared first on FIR Podcast Network.

Sep 28

ICANN Postpones DNSSEC Root KSK Rollover – October 11 will NOT be the big day

People involved with DNS security no longer have to be focused on October 11. News broke yesterday that ICANN has decided to postpone the Root KSK Rollover to an unspecified future date. To be clear: The Root KSK Rollover will NOT happen on October 11, 2017. ICANN’s announcement states the the KSK rollover is being […]

The post ICANN Postpones DNSSEC Root KSK Rollover – October 11 will NOT be the big day appeared first on Internet Society.

Sep 25

For Immediate Release #106: Toot Your Own Horn

Melissa Agnes and Dave Fleet joined host Shel Holtz for conversations about the FTC’s settlement with social media influencers who failed to disclose their relationship with the brand that paid them, sending a signal that the regulator will no longer confine its actions to the brands; content creators who have seen their advertising revenues plummet in the wake of YouTube’s use of Artificial Intelligence to prevent advertising from being injected into potentially offensive content (most of them aren’t producing offensive content); the New York Yankees’ terrible response to a young girl in the stands who injured by a line-drive foul ball; whether brands should communicate their efforts to assist in relief efforts after Hurricanes Harvey, Irma, and Maria; and a new data breach — this time at the U.S. Securities and Exchange Commission, and whether the public is being desensitized to the issue.
Continue Reading →

The post FIR #106: Toot Your Own Horn appeared first on FIR Podcast Network.

Sep 23

TDYR 333 – Returning Into The Light

It’s done. It shipped. The new https://www.internetsociety.org/ website shipped! And with that, I can finally return to the writing, recording and other content creation I so love to do…

Sep 18

Watch the Internet Hall of Fame (IHOF) Awards Tonight From L.A.

Who will be inducted into the 2017 Internet Hall of Fame? Who will be recognized for their contributions to the Internet? Find out today at 5:30pm PDT (00:30 UTC) through live video streams. There are multiple options to watch: InterCommunity 2017 live stream Livestream.com YouTube Facebook Live The IHOF award ceremony will be recorded and […]

The post Watch the Internet Hall of Fame (IHOF) Awards Tonight From L.A. appeared first on Internet Society.

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