November 2012 archive

When Facebook Starts To Become More Useless – Irrelevant In-Feed Ads

Laundry ad in Facebook

Yesterday I started to see Facebook become more useless. There, right in my NewsFeed, nestled between two updates from friends, was an advertisement for a laundry detergent I could apparently get at my local Target.

This was not an ad on the side of my Facebook display.

This was right IN my NewsFeed.

This is very definitely NOT the kind of ads I want to see - this is junk polluting my NewsFeed. I want updates from friends, family and brands/companies that I care about.

I understand Facebook needs to make money. I understand this may be the only way they have to get an ad in front of mobile viewers. (I saw it on my iPad in the Facebook app that doesn't have ads on the side.)

I understand all that... but that doesn't mean I have to like it! :-)

When I posted about this on Facebook, friends commented that they have been seeing this for some time, and that it has to do with friends liking a Page. By this logic because someone somewhere in all my friends perhaps liked a page about laundry detergent, I am now subject to their spam.

Maybe that's it... or maybe it is just Facebook trying to offer any advertisers a way to reach mobile users.

Either way, with this kind of junk polluting my NewsFeed, Facebook just got a little more useless...

Oops – Post Published On Wrong Site

Oops... this post was published on the wrong site - please see the article over on my Disruptive Conversations site at:

When Facebook Starts To Become More Useless - Irrelevant In-Feed Ads

Thank you!

Instagram Finally Becomes Useful With Web Profiles

FINALLY! Photo-sharing darling-of-the-media Instagram finally became useful to me with the rollout of web profiles where you (and everyone else) can see your photos. While I've had an Instagram account for some time, I haven't really used it too much because there was no web interface and so you could only manipulate images via the mobile client. That's fine for some usage... but it's hard to go back and find older images... and extremely hard to share with people who did not have Instagram.

Now, web profiles are here and, even better, they are available at very easy URLs. Here's mine:

http://instagram.com/danyork

The resulting page is laid out very nicely, with images changing periodically:

Danyork instagram 1

You can keep on scrolling down to see more and more of the images that you have posted. (And yes, it kind of looks like Facebook... which makes sense since they now own Instagram.)

This is a huge benefit to me because often I have found that I've wanted to go back and find an image I took in Instagram to use in a blog post - or just to show someone. Scrolling back in the mobile app is fine for recent images, but I haven't found it fun if the image was some time back. This web profile page lets me easily scan back through all the images I've posted to Instagram.

Even better - and this is that part I find most useful - you can easily go to the individual page for a photo, such as this one:

Instagram single photo

Now I can see the image and easily share the URL for the image to people. As far as now using the image in a blog post, I didn't yet find any way to embed an image, and I'm guessing that's not there yet. But that's okay, because I can just do a screenshot of my own image and use it in a blog post. The key is easily getting to see the image in a web browser.

Very cool to see... and as a result of this I expect I may indeed start using Instagram more!

How about you? What do you think of these new web profiles? Will you use Instagram more? (or perhaps even start using it?)


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Want More Likes and Comments On A Facebook Post? Include A Photo

Would you like to have more Likes or Comments on items you post on Facebook? Perhaps for your company's (or client's) Facebook Page? It seems one tip is to make sure you include a photo.

It's perhaps a bit of a "DUH!" thing, but a gent named Max Woolf just provided some data to back up that idea. He downloaded all of Robert Scoble's Facebook posts (via Facebook's API) and then analyzed the data. The graph shows the trend quite clearly (click on the image to see the full version):

Scoble posts with photos 1

In every quarter but one, posts with a photo had a higher average number of likes and in most quarters had more comments than posts without a photo.

Now, granted, this is data for a single person's feed, but Robert Scoble creates a large number of posts and has a great number of friends and subscribers. (Max Woolf provides a link to the source data for those who want to play with the numbers.) It also just seems to make sense to me given my own usage of Facebook. My eye is naturally drawn to links or posts that have photos more than necessarily to plain blocks of text.

In the comments to Robert Scoble's sharing of the data, Max Woolf indicated that he performed a similar analysis on the TechCrunch Facebook Page and came up with a similar result.

It will be interesting to see if someone else does a bit more exploration of this topic to see how it goes with a larger sample size, but I'll expect the trend to be similar. Part of the strength of Facebook's new design is its emphasis on visual display... helping highlight the photos and images on your Timeline. There's really no surprise that photos will attract more likes and comments.

But it's always great to see some data... :-)


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Big Day (Seven Hours!) Of IPv6 Meetings at IETF85 Today

IETF LogoToday’s a big day for IPv6-related meetings at IETF85 in Atlanta. In fact, there are five hours of dedicated IPv6 working groups, along with another two hours of a meeting with much IPv6 content. So yes, that’s a good seven hours of IPv6 goodness!

Reminder – if you aren’t at IETF85 in Atlanta, you can still participate remotely using streaming audio and Jabber chatrooms.  (Note: if you have no clue about how IETF meetings work, you may want to scan the Tao of IETF first.)

Dynamic Host Configuration (dhc)

The day is starting right now (9:00-11:30 US EST) with the DHC working group focused on issues related to DHCP. Today’s DHC meeting agenda is not entirely about DHCP for IPv6, but almost.  Should be some interesting discussions about failover between DHCPv6 servers and some other good topics around IPv6 address distribution.

IPv6 Operations (v6ops)

This is the big one today. Two back-to-back meeting sessions of the v6ops working group totaling four hours of time starting at 1:00pm US EST and wrapping up at 5:10pm US EST.  A great agenda full of drafts and presentations around operational experience with IPv6.  Some excellent pieces of work that we’re looking forward to seeing move forward.  You can expect to see more about many of those drafts written about here on the Deploy360 in the weeks ahead.

IPv6 Site Renumbering (6renum)

The day concludes with a 1-hour session of the 6renum working group at 5:30pm US EST addressing issues around IPv6 address renumbering within an enterprise or other network.  Should be some good discussion about the gap analysis document and also the next steps for the working group.  I’m also intrigued by the slides around using IPv6 with an operational support system (OSS).

All in all, for those who are interested in IPv6 it will be quite a great (and long) day today. Looking forward to hearing more about the work people are doing to move IPv6 deployment forward!

Brilliant Video – Every Presentation Ever: Communication FAIL

How many of the issues in this video have you experienced while in a presentation? Either one you have attended or perhaps one you have given yourself?

I learned of this today via a link in Facebook or Twitter (I can't remember which) pointing me to a post from Mitch Joel back in January titled "How To Do Everything Wrong In A Presentation". It is related to the book Habitudes for Communicators by Dr. Tim Elmore. I've not (yet) looked at this book but I'm definitely intrigued. In his post, Mitch also recommends three other books, one that I have (Presentation Zen) and two others that I've heard high praise about. All of these kind of books will only make you a better presenter... and I've added these to my queue of books to read.

Kudos to Dr. Elmore and his team for coming up with a funny and brilliant way to highlight so many of the issues we unfortunately do experience in presentations.

How many of these have you experienced?


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Want To Watch Live U.S. Election 2012 Coverage Online Tonight?

VotingTonight we have a truly remarkable number of options for watching coverage of the results of the U.S. election. GigaOm had a great post up this morning listing a wide range of sites:

http://gigaom.com/video/election-live-stream/

It's fascinating to look down that list. I grew up in the 1970's and 80's when we really only had 3 TV networks in the US on which to watch election results. Now we have a HUGE number of options. Consider that in this list we have:

  • Multiple sites doing live streaming over YouTube.
  • Multiple sites doing live streaming over Ustream.
  • Some sites doing live streaming from their own sites.
  • Many sites doing streaming out to their mobile apps for iOS and Android.
  • Twitter setting up a micro-site to show election-oriented trends and tweets (and being used by many of the other sites, too, I am sure).

More than that, look at the different sources of these live streams:

  • "Traditional" TV networks such as CNN, ABC, CBS, NBC, PBS (with six live streams!), and Fox
  • Newer TV media like C-SPAN, Univision, MSN News, Al Jazeera and the Comedy Channel
  • "Newspapers" streaming video such as the Wall St. Journal, New York Times and Washington Post
  • Newer websites such as Politico and the Huffington Post
  • An independent group watching voting problems

This list, too, is just the sites that GigaOm found and felt should be included. There are probably a hundred other lists floating around on other sites that include other livestreams not mentioned here. Plus the many sites that will be doing "liveblogging"... plus the sites livestreaming audio-only... plus the many mobile apps that people are using on their smartphones... plus the zillion other social networks. Mobile-photo-darling Instagram even got in the game by partnering with NBC to produce: http://electiongrams.com/

And all of these are (generally) available to people all across the world, not just in the US. There is no limit according to geography.

It's an amazing testament to the power of the Internet to disrupt traditional media and to encourage innovation ... and to potentially democratize the creation of content by allowing anyone to get in the business of streaming media.

Wherever you are tonight... as long as you can get Internet connectivity, you will have the ability to watch the US election returns!

I'm looking forward to tonight... and will probably be watching several of these streams as we look forward to learning who wins the election not only for President but also for the Congressional and local races as well.

Enjoy the evening!


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Watch The IGF 2012 Live From Baku (Featured Blog)

The Seventh Annual Internet Governance Forum (IGF) is underway now in Baku, Azerbaijan, from November 6-9, 2012. Very appropriately, it is possible to listen in to any of the sessions remotely across the Internet. Details can be found here... More...

Watch The IGF 2012 Live From Baku (Featured Blog)

More...

The Election Echo Chamber – Hearing Only What We Want To Hear

EchoechoThis morning a conservative friend posted to Facebook a link about how Mitt Romney had a very positive message and was a decent person, in contrast to President Obama who was extremely negative, full of lies and was treating half the country with contempt.

This post was followed soon thereafter in my NewsFeed by a link posted by a liberal friend about how President Obama had a very positive message and was a decent person, in contrast to Mitt Romney who was extremely negative, full of lies, and was treating half the country (or at least 47%) with contempt.

Tonight I see posts from my conservative friends with links about how Mitt Romney will be victorious tomorrow despite all the polls showing the opposite because Romney has seen internal polls - and saying how the liberals are all delusional after being fed propaganda polls by the mainstream media.

Those are intermixed with posts from my liberal friends with links about how Barack Obama will definitely be victorious tomorrow despite all the polls showing it to be quite equal - and saying how the conservatives are all delusional because they are cherry-picking only the polls they want to see.

Who is correct? And who is delusional?

The Internet has brought about a glorious revolution in online publishing - easily allowing anyone to post anything they want and have it read by tens or hundreds or millions. We talk within the communications profession about how today, in 2012, "every company is a media company". In presentations I have given on social media topics I have often accented this point:

There has never been a better time to tell your own story in your own words without the interpretation of media or anyone else. Your words - raw and unfiltered.

What we are seeing in this election, though, is the corollary to that statement:

There has never been a better time to hear your own views echoed back to you without the interpretation of media or anyone else. Your views - raw and unfiltered.

Because it is so easy for anyone to publish information - and because there is so much of it out there - we naturally filter the information sources to find the ones that we think are the "best."

In this book, The Information Diet, Clay Johnson writes of how we seek information online in our "desire to be affirmed" and that "affirmation" is the goal.

We want to be correct.

And there are any number of people and sites willing to tell us how correct we are.

Liberals read the Huffington Post while conservatives read the National Review. Conservatives watch Fox News while liberals watch MSNBC. Liberals take faith in Nate Silver's polls while conservatives believe Gallup's polls are the answer. And a thousand other websites, podcasts and video sites join in the fray.

The end result is that we wind up in a self-fulfilling echo chamber that reinforces and reaffirms the rightness of our views and how wrong the other parties are.

And so my conservative friends could make their strong statements because they are wholly and entirely convinced that they are absolutely 100% correct. And my liberal friends are equally convinced that they are absolutely 100% correct.

Where does it end?

Tomorrow we hold an election. One candidate will win while the other will lose.

The ads, the postings and the articles will fade in their intensity...

... but the echo chambers will remain.

How, then, do we bridge the divide?

As C.C. Chapman wrote in his excellent piece this morning, "Wednesday Morning In America," the hard work starts Wednesday. Despite all the venom and vitriol... despite all the negativity and harsh words... despite all the divisions... we must as a nation work together to move the USA forward.

How do we break out of our individual echo chambers? How do we suppress that desire for affirmation enough that we stretch our minds and listen to other points of view? How do we move beyond our self-reflected delusions?

I don't know that anyone has all the answers... but we must together work toward that goal. Somehow.

If you are a US citizen casting a vote tomorrow (and I do hope you will vote (or have already voted)), we need to think of what happens next...

... and how we start listening to each other's points of view - even if they are adamantly opposed to our own - and finding somewhere in there the common humanity that can allow us to work together... as insanely hard as that may be to do.


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