September 16, 2013 archive

Google Confirms Having IPv6 And IPv4 Will NOT Cause Duplicate Content Issues For Search Ranking

Great to see Google’s Matt Cutts formally confirming what many have us have assumed all along – that making a website available over both IPv6 and IPv4 would not bring about a “duplicate content” issue that would incur penalties in search engine ranking.  The question Matt answers is:

As we are now closer than ever to switching to IPv6, could you please share info on how Google will evaluate websites. One website being in IPv4, exactly the same one in IPv6 – isn’t it considered duplicate content?

Here’s Matt’s response saying that there won’t be an issue:

If this was a reason you were hearing for NOT moving to IPv6, consider it addressed… why not get started today with making your sites available over IPv6?  We’ve got a number of IPv6 resources available for you, including these:

and many more!  (And if you can’t find what you need, please let us know!  We’re here to help you make the move to IPv6!)

FIR #721 – 9/16/13 – For Immediate Release

FIR app for Windows 8 available; FIR Interview with Chris Muccio is up; FIR on Strategy with Andrea Vascellari is coming soon; Quick News: Mondelez partners with Twitter, Vodaphone's best-practice use of Twitter for customer service, in-bound marketing takes a back seat in agencies, Telegraph hires PBS exec in transition to digital; Ragan promo; News That Fits: the Twitter IPO, Michael Netzley's Asia report, McKinsey study shows execs are bullish on digital, Media Monitoring Minute from CustomScoop, listener comments, don't hide behind a Chief Digital Officer, Dan Yor's report, companies doing a lousy job explaining social purpose; how to comment; music from Tasherra Project; and more.

FIR #721 – 9/16/13 – For Immediate Release

FIR app for Windows 8 available; FIR Interview with Chris Muccio is up; FIR on Strategy with Andrea Vascellari is coming soon; Quick News: Mondelez partners with Twitter, Vodaphone's best-practice use of Twitter for customer service, in-bound marketing takes a back seat in agencies, Telegraph hires PBS exec in transition to digital; Ragan promo; News That Fits: the Twitter IPO, Michael Netzley's Asia report, McKinsey study shows execs are bullish on digital, Media Monitoring Minute from CustomScoop, listener comments, don't hide behind a Chief Digital Officer, Dan York's report, companies doing a lousy job explaining social purpose; how to comment; music from Tasherra Project; and more.